A. Introduction

1. The privacy of visitors to our website is very important to us, and we are committed to protecting it. These rules explain what we do with your personal data. 
2. Your consent to the use of cookies in accordance with our terms, given upon your first visit to our website, allows us to use cookies during each subsequent visit to our site.

B. Acknowledgment

This document was created using a template from SEQ Legal (seqlegal.com) and modified by Website Planet (websiteplanet.com).

C. Collection of Personal Data

The following types of personal data may be collected, stored, and used:

1. Information about your computer, including your IP address, geographical location, browser type and version, and operating system;
2. Information about your visits to and use of this website, including the referral source, duration of the visit, pages viewed, and navigation through the website;
3. Information such as your email address that you provide when registering on our website;
4. Information such as your name and email address provided when subscribing to our email services and/or newsletters;
5. Information you provide when using services on our website;
6. Information related to your purchase, services used, or transactions conducted through our website, including your name, address, phone number, email address, and credit card details;
7. Information you submit to our website with the intent to publish it online, including your username, profile pictures, and post content;
8. Information contained in any communication you send us by email or through the website, including the content and metadata;
9. Any other personal data you send to us.

Before providing personal data of another person, you must obtain that person’s consent for its disclosure and processing in accordance with these rules.

D. Use of Your Personal Data

Personal data provided to us through our website will be used for the purposes outlined in these rules or on the relevant pages of the website. We may use your personal data for the following purposes:

1. Managing our website and business;
2. Customizing our website for you;
3. Enabling the use of services available on our website;
4. Sending goods purchased through our website;
5. Providing services purchased through our website;
6. Sending statements, invoices, payment reminders, and collecting payments;
7. Sending non-commercial business communications;
8. Sending specifically requested email notifications;
9. Sending our email newsletter, if you requested it (you may unsubscribe at any time);
10. Sending marketing messages related to our business or the business of carefully selected third parties that we believe may interest you, by post or, if you have explicitly consented, by email or similar technology (you may opt out of marketing communications at any time);
11. Providing statistical information about our users to third parties (but these third parties will not be able to identify any individual user);
12. Handling queries and complaints raised by you or otherwise related to you in connection with our website;
13. Maintaining the security of our website and preventing fraud;
14. Verifying compliance with the terms of use of our website (including monitoring private messages sent through our private messaging service); and
15. Other uses.

If you submit personal data for publication on our website, we will publish and use it in accordance with the license you provide us.

Your privacy settings can be used to limit the disclosure of your data on our website and can be adjusted using the privacy controls on this website.

Without your explicit consent, we will not provide your personal data to any third party for direct marketing purposes.

E. Disclosure of Personal Data

We may disclose your personal data to any of our employees, officers, insurers, professional advisors, agents, suppliers, or subcontractors as reasonably necessary for the purposes set out in these rules.

We may disclose your personal data to any member of our group of companies (i.e. our subsidiaries, our holding company, and all its subsidiaries) as reasonably necessary for the purposes set out in these rules.

We may disclose your personal data:

1. To the extent that we are required to do so by law;
2. In connection with any ongoing or prospective legal proceedings;
3. For the establishment, exercise, or defense of our legal rights (including providing information to others for the purposes of fraud prevention and reducing credit risk);
4. To a purchaser (or prospective purchaser) of any business or asset we are selling (or considering selling); and
5. To any person who we reasonably believe may apply to a court or other competent authority for the disclosure of this personal data and where, in our opinion, such a court or authority would be likely to order the disclosure of this personal data.

Except as provided in these rules, we will not disclose your personal data to third parties.

F. International Data Transfers

1. The data we collect may be stored, processed, and transferred between any of the countries in which we operate in order to use them in accordance with these rules. 
2. The data we collect may be transferred to the following countries which do not have data protection laws equivalent to those in the European Economic Area: the United States of America, Russia, Japan, China, and India. 
3. Personal data that you submit for publication on our website or that is intended for publication on our website may be accessible over the internet worldwide. We cannot prevent the use or misuse of this information by others. 
4. You expressly consent to the transfers of personal data described in this Section F.

G. Data Retention

1. This Section G outlines the data retention policies and procedures designed to ensure that we comply with our legal obligations regarding the retention and deletion of personal data. 
2. Personal data that we process for any purpose or purposes shall not be kept for longer than is necessary for that purpose or those purposes. 
3. Subject to Section G2, personal data falling within the categories below will be kept until the withdrawal of consent. 
4. Notwithstanding other provisions of this Section G, we will retain documents (including electronic documents) containing personal data to the extent that we are required to do so by law;
   1. if we believe that the documents may be relevant to any ongoing or future legal proceedings;
   2. for the establishment, exercise, or defense of our legal rights (including providing information
   3. to others for the purposes of fraud prevention
   4. reducing credit risk

H. Security of Your Personal Data

1. We will take reasonable technical and organizational precautions to prevent the loss, misuse, or alteration of your personal data. 
2. All personal data you provide will be stored on our secure servers (protected by password and firewall). 
3. All electronic financial transactions entered into through our website will be encrypted. 
4. You acknowledge that the transmission of information over the internet is inherently insecure, and we cannot guarantee the security of data sent over the internet. 
5. You are responsible for maintaining the confidentiality of the password you use to access our website; we will never ask you for your password (except when you log in to our website).

I. Changes

We may update these rules from time to time by publishing a new version on our website. You should check this page occasionally to ensure you understand any changes to these rules. We may notify you of changes to these rules by email or through private messages on our website.

J. Your Rights

As a data subject, you have the right to request information about the processing of your personal data and the purpose of processing, the scope of processing, the categories of personal data being processed, the processors, and the recipients of the personal data. You also have the following rights:

– The right to access your personal data – the right to request whether or not your personal data is being processed.

– The right to explanation – if you believe we are processing data in violation of privacy or legal requirements.

– The right to correction – if you believe we are processing inaccurate or incorrect personal data.

– The right to erasure of personal data.

– The right to object to processing – in which case personal data will no longer be processed unless there are compelling legitimate grounds for processing that override your interests or rights, or if it is processed for the establishment, exercise, or defense of legal claims.

– The right to data portability.

– The right to contact the relevant supervisory authority, which is the Office for Personal Data Protection, with its seat at Pplk. Sochora 27, 170 00 Prague 7. 

You can instruct us at any time not to process your personal data for marketing purposes.

In practice, you will either explicitly agree in advance to how your personal data will be used for marketing purposes, or we will offer you the option to opt out of the use of your personal data for marketing purposes.

K. Third-Party Websites

Our website contains hyperlinks to third-party websites and details about them. We have no control over the privacy policies and practices of third parties, and we are not responsible for them. Third parties include: Google Czech Republic, s.r.o. with its registered office at Stroupežnického 3191/17, 150 00 Prague 5, ID No. 27604977.

L. Updating Information

Please let us know if you need to correct or update the personal data we hold about you.

M. Cookies

Our website uses cookies. A cookie is a file containing an identifier (a string of letters and numbers) sent by a web server to a web browser and stored by the browser. The identifier is then sent back to the server whenever the browser requests a page from the server. Cookies may be either “persistent” or “session” cookies. Persistent cookies will be stored by the web browser and remain valid until their expiration date, unless deleted by the user before the expiration date. Session cookies, on the other hand, will expire at the end of the user’s session when the web browser is closed. Cookies typically do not contain any information that directly identifies a user, but the personal data we store about you may be linked to information stored and obtained from cookies. Our website uses both session and persistent cookies.

The names of the cookies we use on our website and the purposes for which they are used are listed below:

1. On our website, we use Google Analytics and Adwords to recognize computers and when a user visits the site to track user movement on our website, enable the use of the shopping cart on the website, improve website usability, analyze website use, manage the website, prevent fraud, and enhance website security, customize the website for each user/targeted advertising based on individual user interests.

1. Most browsers allow you to refuse cookies – for example:

1. In Internet Explorer (version 10), you can block cookies by changing cookie processing settings available by clicking on “Tools”, “Internet Options”, “Privacy”, and then “Advanced”;
2. In Firefox (Version 24), you can block all cookies by clicking on “Tools”, “Options”, “Privacy”, then selecting “Use custom settings for history” and unchecking “Accept cookies from sites”; and
3. In Chrome (version 29), you can block all cookies under “Customization and Control”, where you click on “Settings”, “Show advanced settings”, and “Content settings”, and then select “Block sites from setting any data” under the “Cookies” heading.

Blocking all cookies will negatively impact the usability of many websites. If you block cookies, you will not be able to use all the features on our website.

1. You can delete cookies already stored on your computer – for example:

1. In Internet Explorer (version 10), you need to manually delete cookies (instructions on how to do so can be found here: http://support.microsoft.com/kb/278835);
2. In Firefox (Version 24), you can delete cookies by clicking on “Tools”, “Options”, “Privacy”, then selecting “Use custom settings for history”, clicking “Show cookies”, and then clicking “Remove all cookies”; and
3. In Chrome (version 29), you can delete all cookies in the “Customization and Control” menu by clicking on “Settings”, “Show advanced settings”, and “Clear browsing data”, and before clicking “Clear browsing data”, select “Clear cookies and other site and extension data”.

1. Deleting cookies will negatively impact the usability of many websites.